ReTel Technologies announces beta release of ReView In-Store Insight Suite.

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ReTel Technologies profiled in the Chicago Sun-Times, Business Week.

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ReView In-Store Insight Suite

Complete Consumer Insight
Between the Front Door & The Register

Until now, retailers have drawn a majority of their consumer insights from the point of sale (POS). And while recording the purchases that consumers make provides good insight into the health of a retail business, it only reveals a tiny fraction of how consumers truly interact with the store. Studies have consistently shown that over 70% of all consumer purchase decisions are made while they are in the store. And no amount of POS data can give true insight into how consumers respond during that critical space between the front door and the register.

With the ReView In-Store Insight Suite, retailers can completely eliminate that knowledge gap. ReView uses an easy-to-deploy consumer tracking system, proprietary analytics software, a visual reporting suite and value-added consulting to allow retailers and CPGs visibility into how consumers respond to everything in-store: layout, merchandise, staff and in-store advertising and media.

Unlike other in-store tracking methods, ReView is a highly scalable, technology-based suite of services that can provide instant and constant information after installation with no need for in-store auditing. ReTel’s ReView can display data on a number of key performance indicators (KPIs) broken down by time period, market area, category and more.

KPIs and visual data delivered by ReTel ReView include:

• Store/aisle/category-level conversion rates
• Category correlations
• In-store advertising and media exposure
• Popular shopper paths through the store
• Consumer/staff ratios
• Checkout queue lengths, including critical lengths that lead to purchase abandonment
• No-purchase/unconverted shoppers
• A/B shopper testing responses to price, merchandise, layout changes, pricing changes, packaging changes and more
• Heatmaps of low/high traffic areas
• Live, real-time view of shopper activity by store location

Contact us now to discuss a free trial of the ReView In-Store Insight suite in your retail location.

For data sheets and white papers, please click here.

ReTel's highly customizable shopper data services gives real-time insight into the decisions your customers make.

ReTel will be announcing its point of purchase advertising solution shortly. To learn more about our solutions, please contact us.

A heatmap generated by the ReView In-Store Insight Suite. Click on the image to see a full-size image.