ReView Retail Analysis Suite
A merchandise interaction heatmap at a specialty retailer generated by the ReView In-Store Insight Suite. All data is also output in statistical form for regressions, cross analysis with POS data and other deeper data analyses.
ReView provides advanced analysis of consumer behavior and merchandising effectiveness for retailers and consumer goods manufacturers.
ReView taps into existing surveillance systems, or uses low-cost, easy-to-install IP video systems to minimize up-front equipment and installation costs. Past ReView clients have used data from ReView to perform the following tasks:
- Optimize store layouts to increase basket size based on real world shopper behavior
- Diagnose and repair poorly performing categories and products based on real world shopper behavior
- Identify and implement cross-selling and upselling opportunities
- Verify sales lift from in-store media, including digital signage
- Understand actual shopper demographics
